KLRN Delivers
KLRN offers a broad reach throughout South Central Texas. Through TV, online and event sponsorship opportunities, KLRN can deliver your message to a large, highly desirable audience.
Partnering with KLRN Connects You to Viewers
When you partner with KLRN, you have the daily opportunity to tell viewers — successful, educated and active — that you value programming that teaches, inspires and broadens horizons, as well as entertains. It also demonstrates that you share a commitment to an organization that serves the local community. Our viewers build a strong connection to you as a KLRN partner, and it’s a connection that often results in our viewers supporting your business.
Partnering Equals Results
- Delivers Return on Your Investment
- Builds Brand Loyalty & Trust
- Cultivates Clients and Consumers
- Shows Your Good Corporate Citizenship
Associate Your Company with Matchless Trust
PBS’ commitment to use media for the public good has earned the trust and respect of the American people. PBS ranks #1 in public trust for the eighth consecutive year.
No other media company is more dedicated to our viewers, democracy and our culture than PBS. KLRN welcomes all to explore the worlds of science, nature and history, shares multiple perspectives and invites audiences to experience the arts in ways that may not otherwise be possible. PBS viewers feel that companies that support public television have a commitment to quality and excellence.
In fact,
- 73% of PBS viewers said PBS sets the standard of quality for television.
- 57% of PBS viewers agree that underwriters are usually industry leaders.
Source: 2006 PBS-commissioned Harris Interactive study
Expand Your Reach
Your target audience can view PBS without subscribing to cable or satellite.
KLRN reaches 410,346 households daily, including multicultural communities, families, kids, teachers and active and engaged Texans.
KLRN is simply the best way to reach:
- Opinion Leaders
- Decision Makers
- High Income Households
- Educated Citizens
Click here to view KLRN's DEMOGRAPHICS (pdf)
On-Air Sponsorship
Program Sponsorship
A partnership with KLRN is much more than traditional advertising. It is a marketing opportunity that allows you to align your brand with the high impact programs we air. Each year, hundreds of organizations reach millions of viewers through their support of public television.
A KLRN partnership package offering program-specific sponsorships and/or run of schedule sponsorships can be tailored to complement your marketing goals and to help ensure that you reach your target audience. Edited from an existing spot or created fresh by KLRN’s professional producers, your on-air recognition will be broadcast to nearly three million viewers in 410,346 households throughout 30 South Central Texas counties.
Partnership Benefits
- High quality, award-winning programming
- Uncluttered environment allowing your message to stand out
- Category exclusivity
- Desirable hard-to-reach audience who are educated, active, affluent and engaged in our community
- Association with the PBS name
Click here to view KLRN's CREATIVE GUIDELINES (pdf)
To take advantage of this unique and valuable marketing tool, please contact Nicole Groves at ngroves@klrn.org@klrn.org or Lauren Ruhmann at lruhmann@klrn.org@klrn.org. You can also call 210-270-9000.
Production Sponsorship
Café College
Fiesta Parades
Conversations
Texas Week
Event Sponsorship
KLRN event sponsorship provides the opportunity for on-air promotion and personal contact with potential customers while making a highly visible contribution to the local community.
As a KLRN event sponsor you:
- Gain valuable exposure to a desirable audience
- Benefit the local community
- Help KLRN continue its mission to “enrich the lives of people throughout South Central Texas” through quality programming and services
Annual Event Sponsorship
San Antonio Wine Festival
February | Avg. Attendance 3,000
Kerrville Wine Tasting
September | Avg. Attendance 200
Laredo Wine Tasting
April | Avg. Attendance 200
Blazing Gavels (Live Televised Auction)
June | 30 county broadcast
Chef Series
Spring & Fall | Avg. Attendance 200
Women’s Health
Laredo Women’s Health Conference
January | Avg. Attendance 300
For more information on how to promote your business or organization with KLRN, please contact John Costello, 210-270-9000 or jcostello@klrn.org
Other Sponsorship Opportunities
PBS Kids Go! Writer’s Contest
Financial Literacy Outreach Workshops
KLRN Kids
Raising Readers
Membership Challenge
You and your employees are invited to join KLRN on the air every March during the annual Membership Challenge. In recognition of your challenge gift to the station, you will receive frequent mentions of your company on the air, two live interviews with a company spokesperson, underwriting credits for an entire pledge evening, and an opportunity for team building and fun.
General & In-Kind Support
The power of public television can be yours no matter how you choose to support KLRN. You may want to offer an annual gift in support of the station simply because it is a valuable community resource. Or perhaps you are able to provide services to offset our operating expenses. We welcome all types and levels of support and encourage you to become a KLRN Business Partner because you value public television.
Corporate Sponsors
Updated 07/21/2011
The following local community-minded companies who support KLRN and underwrite outstanding programs, series, and special events. We invite you to support those who help KLRN enrich the lives of so many.
On-Air Programming Sponsors
- Alamo Colleges (College Call-in)
- Alamodome (Daytime and Primetime Programming)
- Alamo Area Kids & Family Magazine (PBS Kid’s Go!)
- American Red Cross (Primetime & Saturday Primetime)
- Arts SA (PBS NewsHour and Primetime Programming)
- The Bill and Sally McNutt Foundation (Antiques Roadshow)
- Bracewell & Giuliani, L.L.P. (The Nightly Business Report)
- Bolner's Fiesta Products (Aggie Band Show)
- Carver Community Cultural Center (Austin City Limits, Esperanza Spalding)
- Catto Charitable Foundation (PBS NewsHour)
- Charles Butt (PBS NewsHour)
- Children’s Bereavement Center of South Texas (When Families Grieve)
- Dairy MAX (Children’s Programming)
- Deer Oaks EAP Services, LLC (PBS NewsHour)
- Durand-Hollis Rupe Architects (NOVA, PBS NewsHour)
- The Ewing Halsell Foundation (Nature, NOVA)
- Frost Bank (PBS NewsHour)
- Healy-Murphy (Daytime Programming)
- HomeWerks (Cooking Programs)
- Hoopes’ House (Primetime & Cooking Programming)
- Jessie Carolyn Brown Estate Fund (Arts & Music Programming)
- The Jesse H. & Susan R. Oppenheimer Foundation (PBS NewsHour)
- JR Mooney Galleries of Fine Arts(PBS NewsHour)
- KRTU 97.1 FM (Daytime & Primetime Programming)
- La Prensa de San Antonio (Primetime Programming)
- LareDOS (Primetime Programming)
- The Little Gym (Children's Programming)
- The Lee Wilson McMullan Fund of the San Antonio Area Foundation (Curious George)
- Majestic Theater (Primetime and Children’s Programming)
- Mass Mutual (Retirement Revolution)
- McNay Art Museum (PBS NewsHour, Primetime & Cooking Programs)
- Montessori School of San Antonio (Children’s Programs & News Programs)
- Morningside Ministries (Antiques Roadshow, PBS NewsHour, Charlie Rose & Saturday Cooking Programs)
- Mind Science Foundation (Primetime Programming)
- National Alliance on Mental Illness, The (Minds on the Edge)
- National Parks Conservation Association (The National Parks: America’s Best Idea)
- Nature Conservancy of Texas, The (The National Parks: America’s Best Idea)
- Our Lady of the Lake University (Hispanic Heritage Month)
- Our Kids Magazine (Sesame Street, Dragon Tales, Saturday Cooking Programming)
- Patty's Sewing Center (Martha's Sewing andvarious Sewing Programs)
- Phyllis Browning Company (PBS NewsHour)
- PixelWorks ( Daytime and Primetime Programming)
- Porter Loring Mortuaries (Lawrence Welk)
- The Russell Hill Rogers Fund for the Arts
- San Antonio Federal Credit Union (College Call-In)
- San Antonio Business Journal (Frontline, Nightly Business Report, NOW)
- San Antonio Library (Daytime & Primetime Programming)
- San Antonio Magazine (Daytime & Primetime Programming)
- San Antonio River Authority (PBS Newshour, Conversations, Texas Parks & Wildlife, Nature)
- San Antonio Seventh-day Adventist Churches (Mystery, Riding the Rails: American Experience, For Love of Liberty: The Story of America’s, Adventists, Nightly Business Report, NOVA, Independent Lens)
- Security Service Federal Credit Union (The Nightly Business Report & Biz Kid$)
- St. Anthony Hotel (Primetime & Cooking Programs )
- Swirl (Primetime Programming)
- St. Mary’s University (College Call-In)
- Texas A&M University San Antonio (College Call-In)
- Texas Education Agency (Daytime & Primetime Programming)
- Texas Health and Human Services Commission (PBS NewsHour, Antiques Roadshow, Nature & NOVA)
- Texas Lutheran University (PBS Newshour)
- Texas Monthly Magazine (Public Affairs & News Programming)
- Texas Mutual Insurance Company (PBS NewsHour, Washington Week, WorldFocus & Primetime Programming)
- Texas Public Radio, KPAC 88.3/ KSTX 89.1 (Primetime Programming)
- University of Texas at San Antonio (College Call-In)
- University of the Incarnate Word (College Call-In)
- UT Health Science Center at San Antonio (National Public Health Week)
- Whole Earth Provision Company (The National Parks: America’s Best Idea)
- The William & Salomé Scanlan Foundation (PBS NewsHour)
KLRN KIDS Sponsors
KLRN WOMEN'S HEALTH CONFERENCE
Laredo Women’s Health Conference
- Texas A&M International University
- Lamar Bruni Vergara Trust
- Doctors Hospital
- Laredo Medical Center
- The Guadalupe and Lilia Martinez Foundation
- Ortho Women's Health & Urology
- Big Buck Country, 98.1 FM
- Vemma
- Wachovia
- The Yoga Place
- Freeman & Castillon
- Area Health Education Center
- Beverly Hills Weight Loss & Wellness
- WINGS Laredo
Blazing Gavels Auction
Wine Events
Kerrville Wine Tasting
- Bank of the Hills
- Sheftall's Jewelry
Laredo Wine Tasting
San Antonio Wine Festival
- Alamodome
- The St Anthony Hotel
- H-E-B
- Continental Airlines
- Q101.9
- Texas Monthly
- San Antonio Express-News/mySA.com
Visit sawinefest.com for a complete list of participating restaurants and sponsors.
